How it Works
CAMPAIGNS VS. LEAD SOURCES
Campaigns vs. Lead Sources
In short, Campaigns are used to separate and isolate statistics for a unique project, while Lead Sources are used to further define and isolate different sources of advertising and marketing within the same campaign. Lead Sources can be considered sub-parts of campaigns; therefore, you can have campaigns without adding different lead sources, but you can’t create lead sources without linking them to a campaign. Learn more about campaigns and lead sources...
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